Signals from the Frontlines - #3

AI agents, strategic design and the real reasons VCs say no - here’s what the future of work actually looks like.

Something’s shifting.

It’s not just that AI is getting better — it’s that how we build with it is maturing.

This week’s signals show where things are heading:

  • 🏛️ The real reasons VCs pass on startups

  • 🧠 McKinsey’s warning: adapt to AI agents or fall behind

  • 📐 Design Mavericks reminds us that product design is now strategy

  • ❤️ And Lovable just launched multiplayer mode and much more!

None of these are hype. They’re signs that AI is being absorbed into workflows, interfaces, and decisions - not just bolted on.

And behind it all? A common thread: designers, operators and systems thinkers are quietly taking the lead.

This issue is for them.

Let’s get into it 👇

🔗 Signals This Week

In this brutally honest post, Andy Budd shares the real reasons VCs pass on startups - and they’re rarely what founders think. It’s not always about the idea or the pitch deck. It’s about trust, timing, credibility, traction, and yes… sometimes just vibes.

Some key highlights:

  • VCs invest in patterns - not promises

  • A great pitch ≠ a compelling founder

  • Lack of a clear go to market or team weakness can kill even strong ideas

  • And sometimes, it’s just not the right fund or moment (and they won’t tell you)

This is one of the clearest explanations I’ve seen for early-stage rejection, and it’s valuable whether you’re fundraising or not.

My take:

  • You’re not just pitching your idea - you’re pitching your ability to execute it under pressure

  • This is a reminder that founders need to build credibility, not just prototypes

  • If you can’t clearly explain how your product grows, you’re not ready to ask for capital

  • “No” isn’t always a signal to stop - it’s a chance to tighten your story and your strategy

  • Even if you’re not fundraising, reading this through a VC lens helps sharpen how you tell your story, price your momentum, and structure your team

McKinsey just released a strong POV on AI agents, and it’s one of the clearest business-level breakdowns I’ve seen. This isn’t about which LLM is better — it’s about how AI agents will reshape operations, industries, and decision-making. The real takeaway: it’s not whether you’ll use agents — it’s how soon and how well.

Key takeaways:

  • AI agents will reshape business processes, not just assist with tasks

  • They need customisation by industry — generic bots won’t cut it

  • Governance and trust are non-negotiable at scale

  • Collaboration, not replacement: agents free humans for higher-leverage work

  • Integration and scalable data infra are what unlock real value

My take:

  • This is the first major strategy deck that frames agents as a business function, not just a feature

  • If you’re not investing in agent readiness — workflows, data access, and trust infrastructure — you’re behind

  • Most exec teams are focused on AI productivity, but agents introduce AI as operations

  • Custom AI agents will become a core asset for differentiation in every mature org

  • This report should be a trigger for leadership teams to re-review their tech roadmap

AI agents are not the future of productivity. They’re the future of how companies operate. And the ones who figure that out first will move faster - and win bigger.

Thanks to Zach Hill for sharing this. We’re entering the most strategic chapter of design’s history - where the combination of AI, product and business transformation is pulling design into the heart of decision-making.

The old lines are blurring. Designers aren’t just crafting screens — they’re shaping strategy, workflows, and AI-powered experiences.

Why now?

  • AI is redefining what products do, not just how they look

  • Design is becoming system-level, not just surface-level

  • Tools are reducing the barrier to execution, making design thinking the differentiator

My take:

  • This is the moment for designers to stop waiting for a “seat at the table” — and start owning the roadmap

  • Design’s leverage is shifting upstream: influence what gets built, not just how it’s delivered

  • As AI abstracts execution, the role of design becomes more about systems, ethics, and orchestration

  • Designers fluent in strategy, ops, and data will be unstoppable

  • The orgs that thrive in this next wave will be the ones where design leads direction — not just delivery

And a personal note - you may have seen me say that over the past few months, I’ve got excited for the internet again. Well, it’s true. Everything feels new again to me, like the early days of the web.

Design is no longer the wrapper. It’s the operating logic. And the builders who understand that will shape the next decade of product.

Lovable just launched its 2.0 release — and it’s a big step toward AI-native, team-ready, developer-optional app building.

This update includes a new chat-mode agent that reasons across your stack, multiplayer mode for team collab, built-in security scanning, and a much cleaner UI with custom domains and dev mode built in.

This isn’t just a product release — it’s a signal of what modern building looks like.

My take:

  • Chat-mode agent is the real unlock — not just smart, but reasoning, like a co-pilot for logic and planning

  • Multiplayer turns vibe coding into collaborative product development — not just solo hacking

  • Security scanning is an underrated flex: AI tools need to be trustworthy, not just fast

  • Lovable’s shipping velocity is serious - and their voice still hits the right note of ambition with accessibility

  • If you’re a designer, PM, or founder, this is the most exciting no-code platform to keep an eye on

📌 Key point: The future of app dev isn’t no-code vs code — it’s vibe-based collaboration, with agents and humans building in flow. Lovable is leading that charge.

(Guess that letter from Figma didn’t stop them using dev mode!)

💡 Build On This

"We are entering a new reality — one in which AI can reason and solve problems in remarkable ways. This intelligence on tap will rewrite the rules of business and transform knowledge work as we know it. Like the Industrial Revolution and the internet era, this transformation will take decades to show its full promise — and will bring broad technological, societal and economic change."

– Jared Spataro, CMO, AI at Work

There’s a lot of noise out there. But this quote cuts through. It reframes AI as a fundamental shift in how work happens.

This isn’t just automation. It’s not about replacing tasks. It’s about rewriting the rules of knowledge work, how we think, make decisions and move fast without drowning in complexity.

Here’s how I’m thinking about it:

  • Reasoning-on-demand is the new superpower. It’s not just what you know, it’s what you can test and simulate - instantly.

  • Every role gets redefined. From designers to PMs to founders — your edge will come from how well you interface with intelligence (this is why I use the generalised term “builders”)

  • Tools are getting smarter. But the real question is: Are your workflows?

  • This is the beginning. Think decades, not quarters. The winners will play the long game while shipping fast in the short term.

We’ve had intelligence locked in people’s heads and institutional knowledge. Now it’s in the interface. If that doesn’t change how you build, you’re not paying attention.

📬 From the Feed

I ran my first virtual event in quite a while this week called From Prompt to Prototype in 60 minutes. It went really well! With around 20 budding participants giving 5 star reviews, it was an opportunity to test out a ‘light’ version of a training workshop I’m looking to run in-person starting this Summer. There will be more virtual events coming soon, so if you missed this one, I’ll likely be sharing the next one in the next newsletter!

Build Product Tours That Don't Suck - superb article by Molly Norris Walker and as Molly says “Companies like Notion, Slack, and Figma prove that well-designed product tours can significantly boost customer success and activation rates.” Read here.

Linear has now introduced Agents: “With Linear for Agents, we’re introducing a platform for a new model of collaboration. One where human and artificial intelligence work side by side. Agents become teammates: contributing, co-creating, and accelerating the development process.” More here

I’m no CMO, but I enjoyed this video from Rival about the Future of the CMO. Are their roles now being rolled-in to Chief Growth Officer or even CCO, and what’s the challenger playbook? Check it out - was an easy watch.

📲 If you liked this and spend most of your time on LinkedIn, then consider giving me a follow @ross-chapman.

🔚 Until next week…

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